First of its kind Inter-State Road Show organised by India Tourism Delhi
2 min readINCREDIBLE INDIA DOMESTIC ROAD SHOW
Shimal, March 20 – India Tourism Delhi in association with IATO (India Tour Operators Association) organised an Incredible India Domectic Road Show in Shimla on 20-3-2021 by inviting Tour Operators from Bihar & Uttar Pradesh. More than 22 Tour Operators (wholesalers), 8 BB owners of Shimla attended the Road Show as Seller. 7 tour operators from Bihar and 4 from UP participated as Buyers. During the meeting policy/guidelines/MDA / IITFC & Dekho Apna Desh EK Bharat Shrestha Bharat of MoT’s were discussed. traditional dishes viz Madra, Sepu Badi, Maah Teela Bathu Ki Kheer were served by Us. Anil Oraw Regional Director (North), Ministry of Tourism, Govt of India, Narendra Bhradwaj, Chairman IATO address on this occasion. The visiting tour operators were also briefed about unknown destination Chanshal (150 kms from Shilma an Altitude of 3600 mtr ASL); Janjehli valley, Mandi ( 170 kms from Shimla); Churdhar ( Sirgul Mahadev) – believe to be an Abode of Lord ; Sach Pass, Chamba about 4419 mtr ASL. All this hidden places are very much accessible and infrastructure is available. The sector which is getting very popular – Kinnau & Spiti best known for Buddhist Circuit famous for Tabo Monestry; very popular for adventure tourism and a true Himalayan Cultural destination in terms of Rural & Tribal Tourism.
The Road Show between the tour operators of Himachal Pradesh, UP and Bihar is First of its kind organised by India Tourism Delhi and the feed back obtain from all the participants are very encouraging. It is expected that there will be good inflow of tourist towards HP. India Tourism promised that similar road shows will be organised in other cities of HP AND travel trade & hospitality delegations from HP will be taken to various potential market like Gujarat, Maharastra, West Bengal, Tamil Nadu & other cities. Under Ek Bharat Shrestha Bharat, Pairing states between Himachal Pradesh & Kerala – similar road shows will also be organised.